Focus Views for Blockify Fraud Filter Visitor Analytics

When all your security metrics are squeezed into one endless dashboard, evaluating your store’s protection performance becomes unnecessarily complicated. Scrolling through mixed data makes it hard to confirm whether your traffic rules are stopping malicious bots or accidentally turning away genuine shoppers.

Blockify Fraud Filter has redesigned the Visitor Analytics dashboard into six goal-oriented, dedicated views. Store managers can now evaluate incoming traffic, assess active protection layers, and pinpoint risky order patterns without digging through visual noise.

6 Dedicated Tabs for Actionable Security Intelligence

The redesigned dashboard separates high-level security metrics into distinct reporting tabs, helping you answer precise questions about your traffic instantly. Every tab works together using shared date controls to keep your workflow fast and uninterrupted.

• Overview Tab: Evaluates total cycle traffic, total blocked visitors, block rates, and estimated protected revenue.
• Protection Tab: Displays status cards for every active security rule and lets you adjust settings with one click.
• Bots & Risk Tab: Tracks automated web scrapers, proxy/VPN connections, and specific Tor network traffic separately.
• Legitimate Tab: Monitors low-risk shoppers and flags false positives to protect active conversion rates.
• Visitor Trends Tab: Analyzes traffic patterns by location, browser type, operating system, and top-visited pages.
• Orders Tab: Identifies high-risk orders, groups checkouts by monetary value, and helps prevent card-testing attacks.

Direct Commercial Benefits for Shopify Store Owners

Evaluating store security should actively support revenue growth and customer retention rather than feel like administrative work. Streamlined analytics turn raw traffic logs into clear commercial insights for your operation.

• Eliminating False Positives: Spot when valid shoppers or returning buyers trigger security blocks so you can refine whitelist rules immediately.
• Accurate Traffic Accounting: Separate redirected visitors from blocked visitors to review real protection metrics without confusion.
• Protecting Checkout Revenue: Track bot checkout attempts and block low-value checkouts before card-testing bots damage your payment gateway reputation.
• Cycle Usage Forecasts: Monitor visitor volume against your monthly plan limit with color-coded usage bars and spending projections.

How to Get Started with the New Analytics Dashboard

Accessing the redesigned Visitor Analytics dashboard takes only a few seconds inside your Blockify admin panel.

1. Open Blockify in your Shopify admin navigation and select Analytics.
2. Check the top status badge; if it displays Not tracking, click Activate analytics in the top-right corner to start recording visits.
3. Use the top tab navigation to switch between Overview, Protection, Bots & risk, Legitimate, Visitor trends, and Orders.
4. Adjust the shared Date range filter (Today, Yesterday, Last 7 days, Last 30 days, Last 90 days, or Custom range) to analyze historical data.

Take Full Control of Your Store Security Today

Managing store traffic shouldn’t feel like a guessing game. By separating raw analytics into six focused views, the redesigned Blockify Visitor Analytics gives you the exact visibility needed to eliminate malicious bot activity, protect your checkout flow, and safeguard genuine customer conversions.

Ready to see what Blockify is doing for your store? Head to Analytics in your Blockify admin panel today to explore the new views. For a deeper dive into each metric and tab configuration, check out our Full Guide to Visitor Analytics.